From the Trading Desk to the Coaching Room

Hi, I am Svetlana

I spent 17 years as a commodity trader in the City. I stayed composed on the outside. But internally, my operating system was running at full capacity and the cost was showing up everywhere. In my energy. In my relationships. In the growing sense that no matter how hard I pushed, the friction kept increasing.

Back then I had no language for what was happening. No framework to understand it. I just pushed through until I couldn't.

My turning point wasn't dramatic. It was the moment I realised that the professionals who thrive long-term aren't the ones who work hardest. They're the ones who process pressure more efficiently. They carry less. They see things differently.

That realisation changed everything. And it became the foundation of everything I do now.

Who I Work With

I work with mid-level managers, senior professionals and C-suite leaders, primarily in finance, trading, consulting and corporate leadership, who are delivering results on the outside but running at overcapacity on the inside.

They're smart, capable and used to solving complex problems. But when the internal pressure builds, the mental rehearsing, the perfectionism, the boundary collapse, the inability to switch off, even the strongest performers hit a ceiling their current approach can't break through.

Most manage this quietly.

Not because they're weak.

But because they've always handled pressure and assume this is simply the price of high performance.

What Becomes Possible

  • Clearer decisions with less mental rehearsing beforehand

  • Leading your team without carrying everyone else's uncertainty

  • Communication that lands with confidence and without the emotional cost

  • Boundaries that protect your capacity without damaging relationships

  • The ability to switch off, recover and return genuinely restored

  • Career progression that feels intentional, not accidental

How I Work

Every client I work with is different. I don't use generic frameworks or motivational scripts. I take time to understand your specific environment, your patterns and what's actually driving the load.

Meetings are 75–90 minutes, online via Microsoft Teams or in person in London or Sevenoaks. You have access to me between meetings so you're never waiting for your next appointment when something comes up.

The work is practical, specific and built around you.

My Training & Qualifications

I hold an MA in International Relations from the University of Warwick, an IAPC&M-accredited Level 5 Elite Coach certification and a Professional Diploma in Psychotherapeutic Counselling Practice, with over 900 hours of client work across leadership, performance and professional development.

What this means in practice is that I bring a rare combination of lived experience, deep psychological training and commercial understanding. I know your environment from the inside, having spent 17 years in high-stakes finance. And I understand the psychology beneath the pressure - the thinking loops, the boundary collapse, the inability to switch off - not as concepts but as mechanisms I am trained to work with at depth.